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Claire Burns is the Chief Customer Officer at MetLife, a leading global provider of insurance, annuities and employee benefit programs, serving 90...
For more statistics and facts from your corporate peers, go to http://incitemc.com/questions/
Jeff Shafer is responsible for global communications at Lenovo, the US$30 billion personal technology company and the world’s second-largest PC...
Wednesday Update including: automotive success on Twitter, how to stay legal with your social media, and a new analysis tool from Google.
It’s noisy out here! How can customer service teams cut through the clatter so they can hear the right conversations to do their jobs?
The link between social media and conversion has in the past been tentative to say the least. Recently however, evidence shows that social media now has a quantifiable impact on real-world conversions
In this series, we'll summarise the key findings from notable industry white papers and reports - so you can scan the core insight and decide whether...
Jeff Shafer is responsible for global communications at Lenovo, the US$30 billion personal technology company and the world’s second-largest PC...
A few days ago, I had the opportunity to talk with Jennifer Dominiquini, who is the Chief Marketing Officer of Sears/Kmart Fitness, Sporting Goods...
As Managing Director of FedEx TechConnect for the Western Region, Sauerwein oversees eight customer contact centers including reps working remotely from home and over 1,300 employees.
Wednesday Update including the latest trends in B2B social media marketing, how second screen activity drives TV engagement and the power of Facebook login integration.
Social media has transformed retailing. The question that corporations are now asking is how will this channel evolve in the future?
‘Love thyself, for thou art beautiful’ – seems to be Dove’s new commandment of self-esteem and beauty.
Have a look at www.incitemc.com/marketing to see what I mean. Reassuring…
n this week's review of the week's big corporate social media stories, we look at Selling, Facebook, Social Listening and much more!
Here are three white papers I’ve just written for our new business, Incite Marketing and Communications. The 4 Key Issues of 2013: Predictions for...
In the run-up to the Incite: Summit East, we took some time to discuss the big issues for Corporation Communications executives in 2013 with Alan...
Businesses that can place social media effectively within their sales funnels will reap the rewards of customer loyalty
In this week's review of the week's big corporate social media stories, we look at the different social media channels you should be using!
Leading companies will outline how customer service professionals can leverage social media to deliver business goals at the upcoming Social Media for Customer Service Summit NYC this October 22-23rd.