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Spotify got slammed over its privacy policy—but did anything change?

Tamsin Oxford, (Aug 24, 2015)

A new privacy policy released by Spotify last week on August 19th saw the internet rise up in consternation and outrage...

The Digital Generation, Part 2: The Privacy Question

Matt Pigott, (Jun 26, 2015)

In the second part of our ongoing look at the changing behaviors of Millennials, Gen Z, and beyond on social media, we see what teens really think about privacy, and what you need to be doing to reach them.

Storify: Top Tweets from #CSMNY 2015

Liam Dowd, (Jun 19, 2015)

Here's a selection of the top tweets from the Summit

14 of the Best Takeaways from CSM NY 2015: 10-14

Mark Kersteen, (Jun 18, 2015)

We’ve been at the Corporate Social Media Summit New York this week, where social leaders from a range of brand came together to discuss the most pressing issues affecting social. Below we've collected just a few of the dozens of incredible insights that have been shared onstage.

14 of the Best Takeaways from CSM NY 2015: 5-10

Mark Kersteen, (Jun 18, 2015)

We’ve been at the Corporate Social Media Summit New York this week, where social leaders from a range of brand came together to discuss the most pressing issues affecting social. Below we've collected just a few of the dozens of incredible insights that have been shared onstage.

14 of the Best Takeaways from CSM NY 2015: 1-4

Mark Kersteen, (Jun 18, 2015)

We’ve been at the Corporate Social Media Summit New York this week, where social leaders from a range of brand came together to discuss the most pressing issues affecting social. Below we've collected just a few of the dozens of incredible insights that have been shared onstage.

Social Data: Derive actionable insight to make smarter decisions…all the time

Conference Recording, (Jun 15, 2015)

In this session hear how to filter through your sea of data to generate actionable insights that will drive your business forward. Learn how...

How To Use The New Incite Group website

Liam Dowd, (Jun 11, 2015)

We’ve just launched our new website. It’s designed to help you get the insight and analysis you need to do your job better. Read on to find out more about our new tools and features!

The Year in Marketing In Numbers [Infographic]

Mark Kersteen, (Jun 10, 2015)

Check out summation of all things marketing in this handy infographic!

How Better Measurement Will Change Marketing

Mark Kersteen, (Jun 10, 2015)

There is a divide within organizations and marketing departments, but it’s quickly going away. This is the divide between what is quantifiable, and what isn’t.

Hello There

Nick Johnson, (Jun 5, 2015)

The new Incite Group is designed to help you give customers the experience they demand

Make Data Your Crystal Ball

Conference Recording, (May 19, 2015)

Marketers from Live Nation, LinkedIn, and RNN TV explain how they're using predictive modelling. From collecting the necessary information, to...

Storytelling in Marketing: An Art, Proven by Science

Jessica Walrack, (Apr 8, 2015)

Can storytelling overcome the modern day obstacles marketers face and gain customer buy-in?

Put Your Customers to the Test on Social

Stephanie Faris, (Mar 31, 2015)

3 examples of how brands are running their ideas by their audience first to find out whether they'll be a hit or a flop.

How to Recover After a Data Breach

Stephanie Faris, (Mar 12, 2015)

There are few moments when a company is more vulnerable than after their customers' data has been hacked. It’s almost impossible to escape the media

How Different Age Groups Behave Across Social

Jessica Walrack, (Mar 11, 2015)

Social media is evolving, and each generation is now engaging with it differently.

Millennial Mind

David Howell, (Feb 18, 2015)

Understanding how the Millennial group of consumers engages with content is crucial to the long-term success of today’s marketing campaigns.

Measuring Matters

David Howell, (Feb 11, 2015)

New research that focuses on Irish marketers speaks volumes about how all corporations need to enhance their use of measurement and tracking across all their social media activity.

Retargeting Matters

David Howell, (Jan 21, 2015)

Retargeting in 2015 will become more understood and play an increasingly central role in a holistic approach to social media marketing.

Six insights from 2014 that will revolutionize your 2015 strategy

Monique Craig, (Jan 20, 2015)

6 social media research insights that should not be ignored

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