More Articles
adaptive, (Aug 27, 2014)
To get any value from Big Data corporations need to clearly define the information they need to leverage in order to deliver high levels of ROI
adaptive, (Aug 20, 2014)
Big Data offers endless streams of information. How your corporation locates actionable trends is key to leveraging these vast data stores
Liam Dowd, (Aug 15, 2014)
Key stats from this year's briefing in an easy-to-digest format
adaptive, (Aug 13, 2014)
Every corporation is gathering masses of data from its social media activities, but how should your organisation leverage this information?
Mark Kersteen, (Jul 30, 2014)
This November, Eric Hadley is going to find some time out of his role as the Senior Vice-President of Sales and Marketing for the Weather Company to...
adaptive, (Jul 30, 2014)
Social media is coming into focus for many corporations. However, more work needs to be done.
Mark Kersteen, (Jul 14, 2014)
Last week, we collaborated with over two-hundred marketers to find out how they planned to use their customer data. (If you’d like to join our...
adaptive, (Jul 9, 2014)
Generating a clear and transparent methodology for assessing social efforts against business goals is the key to positively influencing your business’ bottom line
adaptive, (Jul 2, 2014)
Creating the foundations of a successful social media strategy
adaptive, (Jul 2, 2014)
Facebook’s emotional contagion experiment again highlights the need for corporations to pay close attention to how they manipulate personal data
Liam Dowd, (Jun 18, 2014)
Failing to measure social media, Facebook fraud and what makes a good CMO?
Conference Recording, (Jun 17, 2014)
Hear from: Leah Gentry , Director, Content, Social & Design , Sprint Heather Oldani , Senior Director of Communications ,...
Conference Recording, (Jun 17, 2014)
Hear the experiences of NBC and Nextgate at the 2014 Sochi Olympics, as they heightened protection whilst driving engagement. Manage enterprise...
Conference Recording, (Jun 16, 2014)
Learn how to amalgamate, link and then process your wealth of social data to generate actionable insight which will positively influence...
adaptive, (Jun 11, 2014)
Social media usage has shifted with more users considering which platforms they use and the level of privacy they demand
adaptive, (Jun 4, 2014)
With traditional ad channels eroding thanks to the rise of mobile digital devices, social targeting is the new frontier for corporate marketers
Conference Recording, (May 13, 2014)
Conference Recording, (May 13, 2014)
adaptive, (May 7, 2014)
Homework is done and videos are released – now you need to analyse, track and assess their impact so you can fine tune the future
Mark Kersteen, (Apr 29, 2014)
Data is just the start — In the second part of our series on the State of Data, we give you some practical tips on how to go from data-mongering...