Customer Service

How do you get engagement right when using social for customer service?

adaptive, (Sep 26, 2012)

Many companies are guilty of creating a robust and well-planned strategy for social customer service delivery, but fall at the final and most important hurdle: Getting customer engagement right is ...

The Power of Social Customer Service

adaptive, (Sep 12, 2012)

We all know that social media has become a game changer in how modern businesses operate. Research indicates that 80% of companies plan on using social media for customer service delivery by the en...

Social media has changed the face of customer service as we know it, for good

Anonymous, (Aug 8, 2012)

[T]he social landscape is forever evolving, but one thing remains certain in all this uncertainty – that your ability to serve your customers, in the channels they wish to be served in, it critic...

Frank Eliason, SVP of Social Media at Citi - on how to use social media to deliver better customer service

Nick Johnson, (May 28, 2012)

Connect with Facebook to download an exclusive interview with Frank Eliason, Senior VP of Social Media at financial services giant, Citi. Frank made waves in the world of corporate social media ...

Is Twitter the call centre of the future?

adaptive, (Dec 1, 2011)

Customer interaction via Twitter is now gaining pace. Companies are increasingly integrating Twitter into their CRM support to enhance their brand value and reduce costs. Can Twitter offer tangible...

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