Social
adaptive, (Feb 25, 2015)
As one of the trinity of social media networks, Twitter has become an essential component in every corporation’s marketing armoury.
Liam Dowd, (Feb 25, 2015)
The politics of Instagram. Why multi-channel customer services is critical and B2B marketing in an increasingly mobile market.
adaptive, (Feb 25, 2015)
With Facebook restating its commitment to viewed impressions for ads, how should corporations leverage their paid ad campaigns?
Anonymous, (Feb 20, 2015)
Businesses are constantly developing more innovative and meaningful ways to connect with their customers
Liam Dowd, (Feb 18, 2015)
Refer to convert in B2B space, happy tweeting, Instagram usage passes Facebook in UK.
adaptive, (Feb 18, 2015)
It can seem that social media consumption has moved totally to mobile devices. The truth is somewhat more complex.
Mark Kersteen, (Feb 11, 2015)
With a growing user base, Instagram has become a major player across the social media space, but how should your corporation take full...
Liam Dowd, (Feb 11, 2015)
YouTube is the most followed brand. Using social media for event promotion, and video continues to expand its popularity.
adaptive, (Feb 11, 2015)
Every corporate marketer knows that emotion plays an essential role across the purchasing journey, with happy social media users being potentially the most lucrative groups to target.
Liam Dowd, (Feb 4, 2015)
The most trusted social media networks. Facebook dominates content sharing and why social media drives engagement.
adaptive, (Feb 4, 2015)
Understanding and then supporting customer expectations in an age dominated by social media is the key to long-term commercial success.
adaptive, (Feb 4, 2015)
Retailing is increasingly a social event. Those retail brands that can understand how social media is impacting their businesses will be able to build sustainable social enterprises.
Liam Dowd, (Feb 3, 2015)
Four top trends and priorities for brands over the coming 11 months
Liam Dowd, (Jan 28, 2015)
WeChat tests ads. Facebook’s economic impact, why more time is being spent on social media and the latest search and social shapshot.
adaptive, (Jan 28, 2015)
With a growing user base, Instagram has become a major player across the social media space, but how should your corporation take full advantage?
David Howell, (Jan 28, 2015)
Social media marketing needs to move onto a global stage and take into consideration the cultural differences that exist to ensure each message reaches its full potential.
Liam Dowd, (Jan 22, 2015)
January 22, 2015 - New York.
adaptive, (Jan 21, 2015)
New research suggests that today communications technologies have an impact on the stress levels of consumers that all marketers need to be aware of.
Liam Dowd, (Jan 21, 2015)
What’s your marketing roadmap for this year? Losing interest in social media. And who is catching YouTube to dominate social media video?
Liam Dowd, (Jan 14, 2015)
Why personalisation will dominate social media in 2015. Facebook’s lead with none profit organisations and multiple social media usage.