Reports

Below you'll find our lineup of Premium Plus+ reports. We'll be adding more to this list shortly. Log in, subscribe, or buy now and access our most up-to-date research.

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Communications, Campaigns and Social Media
Published: October 2011

Use social media to preserve and enhance your company's reputation, ensuring you're prepared for all types of online activity:

  • BUILD YOUR COMPANY'S REPUTATION: Detailed insight from social media and CSR communities - proven tools and methods to enhance credibility and trust
  • CREATE A STRATEGY FOR NOW AND THE FUTURE: How social affects corporations, with insight on critical issues that lie ahead
  • HOW TO RESPOND IF A CRISIS HITS: Strategies that companies - and NGOs - use when faced with both “social media #fails” and broader reputational issues

$995 FREE for Premium Plus+ and Enterprise Subscribers

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How to Measure your Social Media Impact and ROI
Published: August 2011

Discover the methods and metrics your company should use to measure social media impact and ROI:

  • PROVE the success of social media campaigns with feedback from leaders and your own social media scorecard
  • MEASURE what counts - expert insight and case studies from brands who are successfully measuring social media ROI
  • BEAT THE COMPETITION - clarity on what metrics and benchmarks matter to your business

$995 FREE for Premium Plus+ and Enterprise Subscribers

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*Further reports to be announced shortly - 4 to be released in 2015.